Sloth Camp

Sloth Camp
Originally uploaded by rbohlender.
Sloth Inside

A long standing, non-commercial tradition at Burning Man is the changing of logos...if it's on a rental truck, shoes, whatever, people use duct tape or paint to make minor adjustments and change the meanings - usually with quirky results...art springing from a resistance to advertising a product.

This was a new twist - a camp going out of it's way to proudly display a flag of a logo that had been changed. Every Mac user cheered at the hoisting of the Sloth Inside logo. For everyone who's done the ctrl-alt-delete salute today, we say...enjoy your sloth inside!

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