3.24.2008

Just, like, say it.

I've become a Seth Godin fan over the last few weeks, and it's not just because of his haircut.

Godin has a way of making a point that I think about for the rest of the day....usually using only a few sentences to do it.

Today, he writes:  

"I noticed a little while ago I was using the word "just" and the phrase "sort of" in my writing.  All the time, in fact.  In my last book, a search and replace removed more than 80 unnecessary 'justs'.

Just say it.  

Don't hide behind waffling terms that don't mean anything."

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Good advice for everybody.  Preachers.  Writers.  Salesmen.  Short order cooks.  Etc.

1 comment:

Zack said...

AMEN! I like do that like well kind of do it all of the time. ;)